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Angry customer laments meager portions in S$4.20 chicken rice

A disgruntled customer shared disappointment on Reddit after purchasing a S$4.20 chicken rice take-out with meager portions from Broadway Coffeeshop. Expressing dismay over “shrinkflation,” he questioned the value for money, sparking a wave of online reactions.



SINGAPORE: A customer expressed dissatisfaction upon receiving a take-out meal – a chicken rice bought for S$4.20 – as it is merely a ‘one-fifth filled with rice, with a few slices of meat.’

He took to Reddit on Monday (22 January) to share his disappointment, voicing his concerns about the “shrinkflation.” He shared his experience of paying for a more substantial amount but receiving significantly less at a dining establishment, specifically mentioning his purchase was from Broadway Coffeeshop situated at Tampines North Drive.

Hoping for a fair amount considering the cost, he was surprised to find the chicken rice portion much smaller than expected.

In a Reddit post, he wrote, “Bought my first take out in 2024. I know GST rose by 1%, but the amount decreased by 40%! Eh walao, at least serve a reasonable amount la…” the customer said.

“A simple chicken rice went from S$3.50 to S$3.70 to S$3.80 to S$4.20 in a neighbourhood area over six months… So what did I pay for? A 1/5 bowl of rice and a few (pieces of) meat…”

Accompanying the post was an image of the scanty meal, which the customer claimed could probably be finished in just three spoonful.

Despite acknowledging price increases due to inflation, he questioned the drastic reduction in portion size, saying, “Your portion went from 100 to 50? The styrofoam box isn’t even half full of rice.”

Broadway Coffee Shop: Chicken Rice
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Netizens share disappointment over S$4.20 chicken rice

The online community swiftly reacted to the post, with netizens echoing the customer’s disappointment.

One user commented, “S$4.20 for this? I thought this was the MRT S$2 chicken rice.”

Another remarked, “(With) S$4.20, I can buy 500g chicken from AU supermarket and jiak with salt and pepper. This is pathetic.”

Several of them commented on the single slice of cucumber, claiming that its size matches that of the entire portion of chicken or expressing dissatisfaction with its insufficiency.

Some even accused it of being placed solely as “decoration” to “justify the price.”

Moreover, in the comments section, the customer clarified that his meal was not part of any government initiative budget meal, stating, “I was charged the full price… I was so shocked when I opened the box. I mean if you wanna cut down on the protein because of inflated meat prices, okay fine by me.

“You wanna cut down on the rice too?! Eh just remove all the meat la, I just eat all (the) white rice can already, at least more full. I at home just boil my own egg and eat that as my protein.”

Conversely, a Reddit user suggested that the stall could have made an error in the order, reasoning that if the chicken portion appeared sufficient, there was no justification for being frugal with the rice.

“Did you order a kid’s portion,” another user commented.

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70% Pineapple Lovers:
1) Increase GST
2) Increase PUB utilities
3) Increase COE, ERP
4) Increase Food Prices
5) Increase Housing prices
6) Increase Cost of Living
7) Increase Transport fares
8) Increase Hospital and Medical costs
9) Increase Foreigners intake, increase job losses
10) Increase Prices on Chicken, Eat Fish
11) Increase in Ageing population, collect carton boxes, a good form of
We need solutions not price increase!!!! What do you think?

Those got cheated by hawkers many times before and yet never learned lesson. Still want to patronize them. You lose your dignity as a customer ! Why should you as a customer bringing business to them should be humiliated by these hawkers until no face with their daylight robbery prices ? Worse still need to self service and queue, wait long long , pay another 50¢ for take way container, 10¢ for fork, spoon and chopsticks, 5¢ for plastic bag, 40¢ for extra bean sprouts, and a host of other nonsense making you look like FOOL !! With the Bring… Read more »

The PM of Australia launch investigation into whether their supermarkets is price gouging. This is classic for the people by their people.

Whats the PAP Administration doing – ONLY SHOUT SLOGANS, CLENCH FISTS, and SLEEP (dreaming they do much better?)?

pLEASE go on four kneels and woof woof…we throw crumb and dry bones at you. Deserving dog.

Please go the HDB and jump down. Born losers are not allow to breathe in air from the same island. Pathetic parasites. 4.20 is FUCK CHEAP!

This is the PAP Administration target for Sheegaporeans. The PAP Administration challenge and dare to Sheeps – VOTE them OUT if dissatisfied.

If u lazy don’t upgrade yourself no money to eat, just eat bread and drink tap water. Successful Singaporeans who listen to our government and upgrade themselves got no such problems. When you are rich, you can eat at Michelin star restaurants. No need to eat at hawker centre.

Why do I have a funny feeling that some ministers is going to try to turn this into something positive and say something stupid like “chicken rice is not healthy, it is good that you take less … So thank God we have inflation ….”.

pAp failed to control this and leave it to the citizens to bare the deal with it ourselves. Underemployed jobs with bad pays, high cost of living with uncontrolled inflation, yet pAp add on the the cost though taxes and other duties. Yet again, can someone tell me how did they get 61% in last GE and 70% for PE?

Due to Singapore Prime Minister cum Emperor Lee Hsien Loong the Second and his PAP government Ministers keep on increasing GST hikes,PAP hawkers started taking advantage of fellow Singaporeans

Looks like food for the pappies!

Return it!