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Thailand’s Siam Paragon mall elevates luxury experience with the grand opening of “Siam Paragon The Luxe Hall”

In Bangkok, Thailand, Siam Paragon cements its status as the ultimate luxury destination with “Siam Paragon The Luxe Hall.”

The Luxe Hall accommodating 20 flagship stores and boutiques, among them are prestigious brands like Berluti, BOYY, Christian Louboutin, Givenchy, Miu Miu, and more.



BANGKOK, THAILAND: Siam Paragon, the epitome of luxury shopping in Thailand, has strengthened its status as the premier ‘Luxury Destination’ with the unveiling of “Siam Paragon The Luxe Hall.”

Situated on the M Floor of Siam Paragon, this new luxury enclave sets a new benchmark by hosting Thailand’s inaugural flagship stores for globally acclaimed luxury labels.

The inauguration, titled “Siam Paragon The Luxe Hall Opening Celebration,” was a star-studded affair, showcasing the Fall-Winter 2023 looks of Thailand’s leading celebrities.

During the grand opening, the red carpet was graced by renowned Thai fashion icons, each donning the latest styles from the world’s most prestigious brands.

As per Siam Paragon’s Facebook post on 23 Nov, some of the notable personalities in attendance included Krit ‘PP’ Amnuaydechkorn showcasing BALENCIAGA, Dew–Jirawat Sutivanichsak adorned in Fred, Hirunkit ‘Nani’ Changkham in GIVENCHY, Lapassalan ‘Mild’ Jiravechsoontornkul in Longchamp, Taksaorn ‘Aff’ Paksukcharern in LORO PIANA, and Thanapob ‘Tor’ Leeratanakachorn flaunting LOUIS VUITTON.

Unveils Thailand’s first flagship stores from world-class luxury labels

Furthermore, Jirakit ‘Toptap’ Kuariyakul was spotted in MCM, Supassra ‘Kao’ Thanachat donned MIU MIU, Pornpawee ‘Faye’ Neerasingh was seen in ROGER VIVIER, Pichukkana ‘Namtarn’ Wongsarattanasin chose Tory Burch, Kasidet ‘Book’ Plookphol opted for VALENTINO, and Jiratchapong ‘Force’ Srisang showcased VERSACE.

The presence of these celebrities, each showcasing iconic brands, underscored the significance of this momentous occasion.


“The Luxe Hall’s”expansion

Siam Paragon has been synonymous with a ‘World-class Luxury Destination,’ boasting an impressive roster of over 70 renowned luxury brands, including Alexander McQueen, Balenciaga, Cartier, Chanel, Christian Louboutin, Dior, Gucci, Louis Vuitton, Prada, Valentino, and more.

The first floor of Siam Paragon complements this luxurious offering with prestigious fashion brands such as Boss, Coach, Max Mara, Furla, and Michael Kors, along with a curated collection of luxury watches.

The inauguration of the “Luxe Hall” marks a significant expansion, doubling the original space to an impressive 20,000 square meters.

This dedicated area houses 20 flagship stores and boutique shops, featuring an array of new luxury brands, including Berluti, BOYY, Christian Louboutin, Fred, Ferragamo, Givenchy, Longchamp, Miu Miu, MCM, Rimowa, Tory Burch, Valentino, and Versace.

The Luxe Hall also welcomes esteemed luxury watch brands like Vacheron Constantin, Jaeger Le Coultre, IWC, Tag Heuer, and Tudor.

Indeed, Siam Paragon’s commitment to offering a world-class experience is evident not only in the expansion of its luxury offerings but also in hosting flagship and concept stores for globally renowned brands making their debut in Thailand.

Notable among these are the Louis Vuitton Men Boutique, Fendi Men Boutique, and the upcoming Prada Men Boutique (scheduled for late 2024), SHH Pendulum, and Casablanca Pop Up.

Exclusive shops for Chopard, Piaget, Frank Muller, and Zenith, representing the sole presence of these brands in Thailand, add a distinctive touch to Siam Paragon’s allure.

The live stream of the grand unveiling of Siam Paragon’s The Luxe Hall can be watched here.

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